Businesses spend a lot of time and money establishing their online presence. It is a long process, from creating an engaging website with good digital content to running ad campaigns to bring in traffic. With what goal? To increase conversions and make sales eventually. But imagine that visitors knock on your door after checking out...

As a website owner, improving bounce rate is a priority to ensure visitors don’t leave immediately. A high bounce rate can negatively impact search engine rankings and result in missed customer conversions. Conversely, a low bounce rate signifies engaged visitors who are more likely to convert into paying customers. This blog will give you 10...

E-Commerce has grown quite substantially in the past few years, and so have ecommerce marketing tools alongside it. The industry is going to be bigger than ever, and so are ecommerce marketing tools. We say this because with growth comes sophistication, and this is where ecommerce marketing tools can do quick work out of it....

Isn’t it a harsh reality to accept as a business owner? Cart abandonment! If you are running an online store, a lot of your website visitors are going to leave your store without shopping. The statistics don’t lie, as the average cart abandonment rate is around 70%. The most proven and effective way that businesses...

Ecommerce businesses lose around $18 billion in yearly sales revenue because of the abandoned carts, and the number is predicted to increase in the future. But, did you know that more than 40% of customers who abandoned their carts return to the online store after receiving a cart recovery email? For that to happen, you...

The future of eCommerce is personalized customer service. Brands that key into this concept potentially drive conversions through the roof. As shoppers are fiercely knowledgeable and demanding the best experience possible. Brands that deliver get the bacon. Ever wondered what it would be like to have every email you receive, mobile offer you view, the...

As we explore diverse eCommerce websites, we’re bound to stumble upon popups. While some of these popups dazzle us with their visual appeal, others feel like invading our space and proving irrelevant, tempting us to bid farewell to the site. As an eCommerce store owner and marketer, your visitors exiting without making a purchase is...