Daniel Nicholes

With an amazing advertising strategy and stellar product features, you have established your presence online and even have regular visitors to your website. Yet, when all is said and done, your net conversion rate stays low.  Ever wondered why? A low website engagement might just be the piece you are missing in this puzzle. Website...

Customer retention software and tools have gained significant momentum in the past few years because retaining old customers is much more feasible than attracting new ones. But customer retention does not happen overnight. For that, you would need to uncover customer behavior, identify negative experiences and make crucial business decisions with the help of good...

Stagnating numbers are among the worst things to happen to your business. To sustain, a company needs to get new clients consistently. While your old customers might move to another business for their evolving needs, you need new customers to take their place and exceed the existing numbers. However, getting new customers interested in your...

Personalization software is a gateway to creating a better experience for every user. Marketers use the tool to provide tailored content that helps users move down the sales funnel. Learn the definition of personalization software, its benefits, and the 20 best personalization software for your company in this post. What Is Personalization Software? Personalization software...

Are customers bouncing off from your website without taking any action? How do you catch their attention or engage your audience? A hello bar is your answer! Well-designed hello bars can help your business greet visitors, capture leads, and engage customers. You can market your products, share ongoing offers, or drive visitors to the content...

The eCommerce industry is evolving at a rapid rate in order to entertain customers’ demands and preferences. And thanks to new and advanced technologies, small business owners find it much easier to adapt their digital marketing to these changes. To maximize the value of your marketing efforts, you need to have a good idea of...

People visit your website, add products to the carts, and then leave without making a purchase. This isn’t just but also a waste of your marketing efforts.  Cart Abandonment also signifies that the user is willing to make a purchase and needs that final nudge. For this nudge, there are several cart abandonment software on...