Daniel Nicholes

Author

Daniel Nicholes

Expert Writer |

Daniel Nicholes shares insights on CRO, persuasive marketing, exit-intent strategies, and using nudges to capture consumer behavior insights to enhance user experience. He writes about CRO methods, including landing page optimization, site intercept surveys, popups, and optimizing the customer journey. Daniel offers practical advice for experience optimization.

Articles by Daniel Nicholes

How to Create WordPress Popup Without a Plugin

When it comes to creating WordPress popup without plugin, it can be a tricky affair. WordPress plugins can be a problem for your website because they are quite unreliable and can make your site less secure. Not to forget, they have a pretty significant impact on your website speed as well. Not in a good...
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How to Create Engaging Video Popups [With Useful Tips]

How many times have you come across a video popup on websites? At least a few times, we’re guessing. That’s because video popups have gained much traction in the past few years because of how effectively they convert visitors. To give you a perspective, 91% of businesses consider video as a marketing tool in and 96% of...
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6 Ways to Grow Your SMS List Faster in 2024

Without an audience, your marketing efforts will do no good, and growing your SMS list is the key first towards more effective marketing campaigns and increasing your conversion rate. Even if you create the best marketing campaign in history, it wouldn’t matter, unless there is a long list of people to see it on the other...
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30+ Brilliant Newsletter Ideas to Engage Your Subscribers

Email marketing is admittedly one of the most popular channels for eCommerce owners to increase their customer engagement. But here’s the problem – pretty much everyone in the field is doing it. So, what can you do differently to stand out from the crowd? The answers are many, but generating fresh newsletter ideas for different...
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Best Shopify Popup Apps in 2024: Tried, Tested & Compared!

Running an eCommerce store isn’t a walk in the park anymore – one wrong move and a chunk of your profit slips away as customers flock to competitors for a smoother buying experience. Sure, Shopify makes setting up shop easier, but here’s the catch – everyone’s doing it! So, how do you set yourself apart?...
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How to Get Shopify Sales: A Guide to Strategies & Ways to Implement Them

Starting a successful eCommerce business takes a lot of effort, and setting up a Shopify store is a crucial first step for me—and likely for you, too. However, while launching might seem straightforward, the real challenge is scaling the business. In this blog post, I will share practical strategies to help you learn how to get...
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What is CRO Marketing: 11 Ways to Get Started

Nowadays, most marketing teams focus on directing traffic to their websites with the hope of converting them into qualified leads. But that’s not where the battle ends. To propel your company towards long-term, sustainable growth, you must also get more out of existing traffic and leads rather than relying entirely on new traffic and ignoring...
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Product Recommendations: Top 15 Examples and Tactics All Experts Swear By

Have you ever walked into a store to buy the perfect gift, only to walk out bewildered and overwhelmed? The scenario is the same, more frequent even, for most online emporiums. With a voluminous catalog full of products and buyers only having themselves to rely on for making a choice, it is quite common to...
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How to Create Popup Forms for Website (With Top Examples)

Have you been looking for the easiest and simplest way to add popups to websites and improve user experience? You just struck gold! Let us introduce you to popup forms! In today’s fast-paced digital landscape, creating an enjoyable and seamless user experience is key to keeping your audience engaged and coming back for more. And what better...
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Top 10 Email Opt-in Strategies for Boosting Your List Growth

Are you struggling to grow your email list? Are you tired of seeing little to no engagement from your subscribers? If you answered yes to any of the questions, then email opt-in strategies are just what you need. Did you know that email marketing has an ROI of 4,400%? That means for every dollar spent...
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